{"product_id":"comprehensive-focus-group-research-report","title":"Comprehensive Focus Group \u0026 Research Report","description":"\u003cp\u003eComprehensive focus group and qualitative research report. GDC's full qualitative research capability — the same depth we apply to state and national campaigns. Includes: (1) Research design — methodology selection (in-depth interviews, focus groups, intercepts), discussion guide development, (2) Participant recruitment and screening, (3) Moderation by a GDC senior researcher (virtual or in-person), (4) Up to 2 focus groups or 8 in-depth interviews, (5) Full session recording and transcription, (6) Thematic analysis — identifying key themes, patterns, and insights, (7) Comprehensive research report with verbatim quotes, thematic maps, and strategic recommendations, (8) 60-minute findings presentation with Q\u0026amp;A. GDC's research — using qualitative and quantitative methods — has informed campaigns for Whataburger, Texas CASA, and the Witte Museum. Duration: 4–6 weeks.\u003c\/p\u003e","brand":"GDC Marketing \u0026 Ideation","offers":[{"title":"Default Title","offer_id":45216497402032,"sku":"GDC-CFG-020","price":1599.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0708\/5762\/1680\/files\/image_a966764c-5fa0-43b9-9f30-9059dafcf106.png?v=1781549861","url":"https:\/\/fguerradeberry.com\/products\/comprehensive-focus-group-research-report","provider":"F. Guerra Deberry","version":"1.0","type":"link"}